Buying a mattress is a big decision, and shoppers quickly leave confusing sites. We designed evrbed’s responsive website to be clear, calm and easy to use.
Mattress Brand Website Design
evrbed
Project Scope
Responsive Design
Project Duration
2 Months
Project Description
evrbed wanted a mattress website that feels calm and trustworthy on every screen, so we designed each page around real shoppers.
Mattress shoppers want to compare options and feel sure before they buy. Pages that are crowded or slow on a phone lose them. We focused on clear layouts and simple navigation.
Problems
The old website felt crowded, and shoppers struggled to compare mattresses or find key product details.
Pages were hard to read on phones, and the layout didn’t build much trust.
- No clear way to compare mattresses
- Low trust with first-time buyers, who need a calm, reassuring experience before buying
- Poor mobile layout, no consistent design for new pages
Solution
To bring all our ideas to life and keep our whole team working toward one goal, we planned a clear, step-by-step workflow covering research, page design, responsive layouts and testing. After accepting the project from the client, we:
Research Concepts
Gave a rough estimate, researched mattress shoppers, created concepts
Design Approval
Designed key pages, shared them in stages, got final approval
Testing Release
Tested pages on all devices, handed over files, supported release
Our process
Since mattress shoppers want clear answers fast, our process focused on aligning page structure, product content and responsive layouts from day one.
01 · Discovery & shopper research
We spoke with the evrbed team about their customers, products and goals, then studied other mattress brands online. This gave us a clear picture of what shoppers really look for before they buy.
02 · Site structure & page design
We mapped the site structure and designed clean pages for products, comparisons and key details, using large images and plain language so shoppers understand each mattress option at a glance.
- Clear product pages for each mattress
- Easy ways to compare options
- Large, clear product images
03 · Responsive layouts
Each page was designed for phones first, then expanded for tablet and desktop. Menus, buttons and images were sized for easy tapping and checked at common screen widths, so the site stays easy to browse anywhere.
04 · Review, testing & handover
We tested the final pages on different devices, fixed layout issues, and handed over neatly organised design files and reusable components for a smooth build and easy future updates.
Our approach
We kept the design calm and clean, using soft colours, white space and clear type so evrbed feels restful and trustworthy.
Our approach focused on turning a buying decision into one clear, simple experience across every page and screen size.
Team
A UI/UX designer, a web designer and a project manager from Appcrux worked closely with the evrbed team through discovery, design, review and handover, sharing regular updates at every stage of the project.
Technologies
The tools were chosen to keep every page consistent, easy to update and responsive across phones, tablets and large desktops.
Appcrux gave us a fully responsive website that feels calm and trustworthy. Their whole team was very helpful, thoughtful, and well organised, and shoppers now find what they need quickly on any device.
Robin Fish
Founder & CEO, evrbed
Recent client and Appcrux wins
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